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From a trade perspective, Mexico is an industrial powerhouse with a slim appetite for consumer goods. This year, $200 billion worth of goods will enter Mexico, of which nearly 78% by value will consist of industrial inputs, most of which will be re-exported after assembly. Another 12.5% will be capital goods such as machinery, heavy transport, and office level IT equipment. Even after two record years of personal spending growth, only $20 billion in consumer goods, such as packaged food, clothing and cars, will be imported. The news about Mexico since the advent of the NAFTA has focused on its industrial economy - especially growth in exports, the loss of US assembly jobs, the pressures on the borderlands, and direct investment from abroad.